Week of Feb. 5, 2007 SEO News Archives

Feb. 7, 2007
Google lets U.K. users access Gmail on their mobile phones
Overall, Google also said it has also launched an application to let U.K. users access Gmail or Google Mail on their mobile phones. Google's new application, which will run on any Java-based phone with data services, synchronizes Gmail on the phone with the user's Web-based account. This enables email attachments such as photos, PDF and text documents to be viewed from mobile devices, said Google. Google says the application is free of charge.

Feb. 6, 2007
Will Yahoo's new Panama search platform be a success?
While some advertisers have run into certain problems, Yahoo's new system has generally been well received. “In terms of ease of use, Google is still the undisputed leader. However, Yahoo and Microsoft have made great strides in coming up where they are today,” said Matthew Greitzer, director of search marketing at Avenue A Razorfish, an online ad agency. But the part that matters most to Yahoo’s bottom line will come very soon, when the new ad-ranking algorithm begins its work, expected some time later this week. On Feb. 1, the company ran a test in which searches originating on the West Coast ran the new ad ranking system. The team started at 3 AM PST, and by lunchtime, the engineers gathered in the war rooms, many with bags under their eyes, and appeared satisfied things were running smoothly.

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